Co-operative University of Kenya Institutional Repository
The CUK Institutional Repository is a digital service that collects, preserves, and distributes digital material. Repositories are important tools for preserving an organization's legacy; they facilitate digital preservation and scholarly communication.
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Mugai, Irene Wanjiku; Cheluget, John; Ngala, Michael
(International Journal of Research Publication and Reviews, 2023-11)
The decline in the market share was as a result of stiff competition from the multinationals, which has continued to affect the organizational performance of local petroleum firms in Kenya. The purpose of this study was ...
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Mugai, Irene Wanjiku; Cheluget, John; Ngala, Michael
(International Journal of Research Publication and Reviews, 2023-11)
In 2013, local petroleum firms in Kenya had a combined market share of 71% which in a span of 2 years had significantly declined to 52% as of 2015. The decline in the market share was as a result of stiff competition from ...
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Gathogo Priscah Waruguru; Nderitu, Monica Wanjiku; Nteere, Kennedy Kirima
(International Journal of Social Sciences and Information Technology, 2024-03)
The aim of this study was to assess the relationship between market development strategies and performance of food and beverage manufacturing firms in Kenya. To achieve this goal, the study drew on resource-based view ...
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Inyanza, Beatrice Indangasi; Okello, Grace Adhiambo; Muthoni, Denis Kamau
(International Journal of Social Sciences and Information Technology, 2023-10)
Many NGOs across the globe have been facing financial instability, which has raised concerns about their long-term sustainability. As a result, many NGOs are actively seeking to diversify their revenue sources to sustain ...
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Rebecca Wambui Nyambura; Denis Kamau; Monica Nderitu
(Research Bridge, 2023-12)
The effectiveness of Kenyan government ministries in delivering their mandates has long been a concern. This raises an issue with type of leadership approach that has always been adopted by these government ministries. A ...
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