ABSTRACT Customer Relationship Management (CRM) is a business strategy focused on building and maintaining long-term relationships with customers. CRM strategies can be implemented through various techniques, including ...

Financial management is a crucial functional aspect of management and is vital for any company to actualize its goals. Savings and Credit Cooperatives (SACCOS) play a vital role in financial inclusion, particularly in rural ...

This study investigates the relationship between financial literacy and the financial performance of small and medium-sized enterprises (SMEs) in Kajiado County, Kenya. The study identifies financial performance challenges ...

Increasing women's participation in agricultural cooperatives is essential for promoting rural development in developing nations. However, women in regions such as Kajiado County, Kenya, encounter numerous barriers that ...

The study focused on strategies to address the barriers for women participation in cooperative societies. The study specifically focused on organizational policy, financial, informational and organizational culture strategies ...

Emerging data from global COVID-19 recovery operations show a detrimental, gender-specific impact on all sectors, particularly agriculture. Despite efforts to promote women's involvement in agricultural cooperatives, ...

The public organizations face challenges in fully utilizing its Human Resource Information System, with issues such as system compatibility, outdated records, and inefficiencies in performance evaluation undermining its ...

Effective procurement processes are crucial for improving the performance of public sector organizations. The purpose of this study was to investigate the influence of procurement process on the performance of public sector ...

Marketing evolved to incorporate various strategies that firms used to achieve their targets. One such strategy was the use of digital means of marketing. With the rise of personalized social media, machine learning, data ...

Effective credit risk management is crucial for minimizing the likelihood of default and maintaining financial stability in Savings and Credit Cooperative Societies (SACCOs). Although there have been attempts to regulate ...