• Customer relationship management strategies and profitability of commercial banks in Kenya. 

  Onchiri, Nancy Moraa (Cuk, 2024)

  ABSTRACT Customer Relationship Management (CRM) is a business strategy focused on building and maintaining long-term relationships with customers. CRM strategies can be implemented through various techniques, including ...
• Gender-based barriers to women participation gender responsiveness of initiatives and thier influence on women participation in coffee cooperatives in Kiambu county. 

  Abuga, Sophiah Kemunto (Cuk, 2024)

  Embracing gender responsiveness in agricultural cooperatives is crucial for advancing women's rights and fostering inclusive growth. Despite various measures, women's participation in Kenyan coffee cooperatives has ...
• Evaluation of financial management strategies on organization growth: case of savings and credit co-operative societies in Kirinyaga county, Kenya. 

  Mwai, Duncan Kariuki (Cuk, 2024)

  Financial management is a crucial functional aspect of management and is vital for any company to actualize its goals. Savings and Credit Cooperatives (SACCOS) play a vital role in financial inclusion, particularly in rural ...
• Growth strategies and performance of food and beverage manufacturing firms in Kenya. 

  Gathogo, Priscah Waruguru (Cuk, 2024)

  The decline in the manufacturing sector's performance in Kenya presents a significant hindrance to the country's socio-economic development. Therefore, understanding the effect of corporate growth strategies and the ...
• Financial literacy and financial performance of small and medium-scale enterprises in Kajiado county, Kenya 

  Ogonji, Vincent (Cuk, 2024)

  This study investigates the relationship between financial literacy and the financial performance of small and medium-sized enterprises (SMEs) in Kajiado County, Kenya. The study identifies financial performance challenges ...

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