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Factors Influencing the Need for Performing Consumer Cooperative Societies

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dc.contributor.author Changamu, Abel
dc.contributor.author Mwangeka, Richard
dc.date.accessioned 2022-06-09T10:11:38Z
dc.date.available 2022-06-09T10:11:38Z
dc.date.issued 2019
dc.identifier.citation Changamu, A., & MWANGEKA, R. (2019). FACTORS INFLUENCING THE NEED FOR PERFORMING CONSUMER COOPERATIVE SOCIETIES IN NAIROBI KENYA. African Journal of Co-Operative Development and Technology, 2(1), 24-34. Retrieved from https://journals.cuk.ac.ke/index.php/12/article/view/22 en_US
dc.identifier.issn Online ISSN: 2708 - 6534
dc.identifier.issn Print ISSN: 2411 - 6645
dc.identifier.uri https://journals.cuk.ac.ke/index.php/12/article/view/22/17
dc.identifier.uri http://localhost:8080/xmlui/handle/123456789/707
dc.description A research article published in The African Journal of Co-operative Development and Technology en_US
dc.description.abstract Consumers in Kenya continue to face exploitation because of the privatization of most of the organizations that supply goods. This is due to failure to form a performing and well managed consumer cooperative in Kenya. The main aim of the study was to assess the factors influencing the need to establish performing consu mer cooperatives in Nairobi, Kenya. The researcher used a descriptive survey research design, which was considered appropriate in this kind of study because it targeted a large population of members of COMOCO SACCO. This target population included both ord inary and employee’ members. The researcher targeted the members of COMOCO SACCO because they already have the working knowledge of co - operatives and are consumers who buy goods from small scale shops and mini - supermarkets. The researcher used a questionna ire as a key tool for data collection. The questionnaire was pretested through a pilot study of 7 respondents. The pilot study indicated that the instrument was valid and reliable for the purpose of this study. Purposive sampling technique was used to sele ct a sample of 10 employees as respondents which was desirable for the purpose of the study. Meanwhile, a systematic sampling technique was applied to select 60 respondents from ordinary members. The total sample size therefore comprised 70 respondents, ou t of which, 66 successfully completed the survey questionnaire. Data analysis was done using descriptive statistics whereby data was presented in form of percentages, tables, graphs and pie charts. The software used to simplify the data analysis procedur e was MS excel. The findings from the study revealed that, the level of awareness of the potentials of consumer cooperatives is low; and that the consumer cooperatives are profitable to invest in, but only if well managed. Also, favorable socio - economic c onditions that can influence people to promote consumer cooperatives were identified as exploitation by readily established retail stores and enhancement of consumers’ quality of life. The prime strategies that can be used to promote a performing consumer cooperative were identified as competitive pricing and effective customer care. The researcher concluded that a need exists to establish viable consumer cooperatives in Nairobi Kenya and therefore substantial efforts should be directed towards the promotio n of this type of co - operative. The researcher recommended the need for an extensive public education programme to inform people what the consumer co - operatives entail and how they can benefit from them en_US
dc.language.iso en en_US
dc.publisher The Co-operative University of Kenya en_US
dc.subject Consumers en_US
dc.subject Consumer Co -opera tives en_US
dc.subject Public education en_US
dc.subject Quality life en_US
dc.subject Competitive pricing en_US
dc.subject Exploitation en_US
dc.title Factors Influencing the Need for Performing Consumer Cooperative Societies en_US
dc.type Article en_US

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