Purpose: Consumers are becoming more informed in their purchasing decisions. Businesses are embracing digital marketing tactics like social media content marketing to influence customers' purchase decisions as a marketing ...

Small and medium manufacturing firms play an integral part in revenue generation in Kenya’s economy and as avenue for employment opportunities for unemployed Kenya youths. With globalization and current economic trends in ...

Organisations are created to achieve specific goals and objectives. Unfortunately, goals are not always achieved as expected, because they should be reached in a context of risky environments. Internal auditing is one ...

“The search for new sources of finance to replace declining government funding for higher education is a strong imperative for universities in a number of economies to adopt “new managerialism” and “entrepreneurialism”. ...

Women are a powerful development force making important contributions to the economy as entrepreneurs, workers and to the welfare of their families throughout Africa and in Kenya. However, inequalities in property ownership, ...

To survive in today’s highly competitive environment, banks have to maintain a competent and motivated workforce. Employee motivation is the foundation that enables the organization to achieve improved productivity and ...

Background of the Study: Multi-actor or integrative leadership embraces the leadership skills, traits, behaviors, styles and situational variables, which describes the effectiveness of a leader. Integrative leadership ...

Background of the Study: Sustainability of water service is a key desire for government, non-government and communities at large since a sustained project ensures continuous deliverance of benefits to the target beneficiaries ...

The adoption of green logistics in commercial state establishments is an emerging phenomenon throughout the world. The purpose of this paper was to evaluate the influence of green purchasing practices on performance of ...

Empowerment of youth is a very important issue in developing countries. Young people are three times more likely to be unemployed than adults and almost 73 million youth worldwide are looking for work. In 2006, The Government ...